AI-native Team working together strategy. Real-world execution.

Embedding with technology-driven companies at inflection points — building intelligent systems, clarifying the bets that matter, and executing where it counts.

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Trusted by

PULSE
Albor
di
CUBE
MOVE
KIKU
Mulli

About us

WorkPlay© exists at the intersection of building and thinking. Work is the architecture. Play is the edge. I believe the best operators move fluidly between discipline and invention. Between systems and speed. Between strategy and execution.

I partner with technology-driven companies navigating inflection points — embedding AI-native thinking into how they allocate capital, design products, and scale operations. Not as an observer. As an operator.

Fundraising Strategy

End-to-end fundraising strategy and execution for Seed through Series B rounds.

Pitch NarrativeInvestor TargetingData RoomRound StructuringAnalysis

GTM Execution

Go-to-market strategy and hands-on execution for new products and market expansions.

Launch PlanningPricing StrategyChannel StrategySales MotionMetrics

M&A & Exit Advisory

Right-hand partner for founders navigating acquisitions, exits, and corporate development.

Exit ReadinessM&A ProcessDeal StructuringCorporate DevIntegration

Fractional COO

Embedded operational leadership — scaling teams, systems, and business operations.

Org DesignOKRsCapital AllocationBoard ReportingOperations

The operator behind the work.

Kyle Kelly

Kyle Kelly

Founder

WorkPlay is about leverage. Structured ambition. And the belief that building great companies should feel rigorous and inventive at the same time.